When you create a remarkable experience for your customers, they become your best marketers.
- How and why offline experiences come online
- Why every part of the experience matters - from posted signage to customer care
- Why word-of-mouth marketing is more powerful than any other kind
Dan Gingiss, Vice President of Content Marketing at Persado
Dan's 20-year career has consistently focused on delighting customers, spanning multiple disciplines including Social Media, Customer Service, Marketing, and Digital Customer Experience. Dan is the author of the book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media. He also co-hosts the Experience This! podcast, a weekly look at what’s working – and not working! – in the world of customer experience.