Hybrid Events typically include an in-person format paired with a digital component. It’s an event that transcends settings, appealing to everyone in a dynamic way.
But with a complex event, marketing can be difficult. Marketers will likely be tasked with supplying the content for the event as well as promoting it. Thus, it can be challenging for them to successfully raise awareness and drive registrations while balancing so many responsibilities.
However, the promotion of your hybrid event is a critical task directly correlating to the success of the event. If no one registers, the event will be a flop.
That’s why marketers need to think outside the box and deploy creative marketing tactics that are low cost and effective. Tactics that move the needle for their registrations and are easy to implement will be the ones that succeed.Read More