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Whitepaper: Event Marketing Best Practices

Published on Feb 07, 2017

Creating a memorable and effective event is an insane amount of work, but well worth it when you witness all the incredible experiences your attendees are having.

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Speaker Management Best Practices: Collaboration, Not Confrontation

Published on Jan 10, 2017

Your speakers are the primary reason people come to your event, so why does the mere mention of them give you an anxious twitch? Maybe it's because speaker management can be a major pain, a huge...

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Whitepaper: Abstract Management Best Practices

Published on Dec 19, 2016


Selecting good speakers for your event should be simple. Emphasis on "should". Unfortunately, it often degrades into choas, the end result of which is a speaker lineup that's merely....fine....

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Creating Engagement: Build Community Before, During and After the Event

Published on Nov 28, 2016

Your conference is alive and buzzing with animated conversations, electric presentations and social media sharing. How do you keep the momentum going? By involving attendees at every stage of the...

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8 Smart Strategies for Improving your Call for Content Process

Published on Nov 21, 2016

Getting your call for content out can be difficult, especially when you’ve just finished a conference and aren’t quite ready to start again. We’ve put together a guide chock full of great...

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Event Marketing Best Practices: 7 Strategies to Promote Your Event

Published on Nov 07, 2016

You’ve set the date and booked the venue. Now it’s time to make sure people show up.

Did you know that about two-thirds of conference attendees register based on the quality of the content? That... Read More

Building a Killer Corporate Events Portfolio

Published on Sep 26, 2016

Events are critical in helping a company or organization achieve its mission, and are often the largest spend of the marketing arm. The thing is, sometimes us event managers end up operating as a...

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All-in-one vs. best-in-breed event tech: What’s the right choice?

Published on Sep 19, 2016


Remember that adage “jack of all trades, master of none”? It’s a quick way of expressing the notion that an all-in-one solution doesn’t always work. Often it’s better to have a team full of...

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Conference Planning Metrics You Might Be Missing

Published on Apr 28, 2016

As a conference planner, how do you measure success? You look at the data, of course. You keep an eye on the number of registrations and you religiously send out surveys at the end of each event....

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